Increase response rates with mail fulfilment in Wales

One of the most effective ways to achieve a greater response rate in your marketing is by planning and executing direct mail campaigns. According to the Direct Marketing Association, direct mail’s average household response rate is 5.1% (compared to 0.6% for email, 0.6% for paid search, and 0.4% for social media). This is a sign that even in today’s hectic digital world where people feel flummoxed by online ads, traditional marketing is thriving, and there are plenty of ways Central Mailing Services can help you maximise ROI with highly targeted, engaging and measurable campaigns. We have a large number of clients based in Wales, so whether you’re considering setting up and running local, national or global campaigns, we can provide a tailored solution to save your marketing team time and money, whist maximising opportunities for increased leads, conversions and sales. 

Benefits of bespoke mail fulfilment services 

Mail fulfilment in its most basic form is the process of processing mail so that it’s ready to be posted, but there are plenty of specialist areas that require a great deal of careful consideration. Working with smart data is always the best way to begin a direct mail campaign, and it ties in perfectly with fulfilment. Whether you’re looking to grow your subscriber list, confirm to GDPR requirements, segment your audience or cleanse your list completely, we can ensure you begin every campaign with intelligent data. Our Bureau Department has 10 highly skilled individuals to handle all aspects of data management. We also provide personalisation, printing, fulfilment, storage, distribution and postage solutions, whilst our cutting edge fulfilment technology includes envelope enclosing machines with camera matching capabilities and camera verification – offering downloadable reports to show clients that each and every product has been mailed.

Hand Fulfilment: Crucial for complex campaigns

There are of course certain mailings we’re able to fulfil very easily by machine, but more complex or irregular mailings, Central Mailing Services can deliver hand-fulfilment, such as glue dotting, collation and enclosing. 

Precise polythene enclosing

Polythene is incredibly popular, especially for books, magazines, catalogues and member packs. Utilising the latest HP technology, we can address directly onto polythene and have not one, but two cameras fitted to one of our polywrap machines, giving us the ability to match documents as they are enclosed into polythene or paper.

Mail fulfilment with ample storage for companies in Wales

We operate out of a single 46,000 sq. ft. supersite in the heart of the UK, capable of storing up to 3,000 pallets at a time. Whether you need a secure place to store print that’s ready for fulfilment, need to be able to view accurate stock counts at any given time or require a medley of storage, fulfilment and distribution services, we can ensure you only pay for the services you need. 

With each and every one of our clients having a dedicated account manager, we’re only a phone call or an email away, so should you need some expert advice or an update on your campaign, you’ll never be passed from person to person. To learn more about CMS or to speak to us about how we can help you grow your business, please contact us today. 

Interested In This Service? Contact Us Today On: 0800 699 0501

4.9 Over 273 Reviews
We have recently moved our business over to CMS and it has been such a positive move. We have a fantastic working relationship with our account manager and the advice from the senior management has shown commercial growth throuhg our mailings.

As a buisness they worked with us to create maxium impact with our exisiting customers, whilst advising on how to widen our reach.
Nothing is too much for the central mailing team, no matter how big or small of a job, the team deliver each time perfectly! Maria is so easy and lovely to communicate with, cant thank her enough!
Richard, Maria and the team are true professionals in their field .... competitve prices, fantastic service, extremely high quality and quick turnaround times - what more do you want ?..... THANK YOU ALL and Happy St David's Day 🏴󠁧󠁢󠁷󠁬󠁳󠁿
Central Mailing Services are our number one trusted direct mail provider, we are always happy with the professionalism of the service, competitive prices and of course the team that support us to ensure our direct mails are the best they can be.

CMS are more than a fulfilment house, they offer expert advice and guidance and support us every step of the way from design to delivery.

In addition to there business operations, CMS support their local community which is important to us when choosing our mailing house, as well as sustainability.

Thank you CMS!
CMS staff are always helpful and patient with good communication skills. We're always pleased with what they deliver.
This is our first year with central mailing and so far so good! Really good support from Connor, Luke and Richard to get up and running with very few hiccups. We've started to see some good results from the mailings and long may it continue. Really well run company.

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